Not another tradie you might hire. F*IT runs the back office, not the tools. So the real comparison is against the two ways you handle that admin now: stitch a pile of software together yourself, or pay separate agencies who each do one slice and go quiet. Here's how the three stack up.
A CRM here, invoicing there, a website login, a socials scheduler, a voicemail service, two spreadsheets. Cheap-ish per tool. You are the integration, the support desk and the after-hours shift.
An SEO mob, a web mob, maybe an answering service. Each does one slice, hands you a dashboard or a monthly PDF, and stops replying when you ask a hard question. You manage the managers.
One operated crew that answers the phone, books the jobs, runs the site, chases the invoices and does the marketing. Run for you, checked by real humans, watched by you on one live dashboard.
| The DIY stack | Separate agencies | F*IT | |
|---|---|---|---|
| Who does the work | You, after the last job | One agency per slice | One AI crew, checked by humans |
| Who you chase | Every vendor's support desk | The account manager who went quiet | Nobody. You watch it happen |
| How you see it | Ten logins, none of them talking | A PDF report once a month | One live dashboard, the same one we use |
| When it breaks | Your problem to diagnose at 10pm | A support ticket in a queue | Flagged, fixed, and you're told what happened |
| Do the parts talk | No. You are the glue | No. Different mobs, different tools | Yes. One crew, one memory of your business |
| Lock-in | A contract per tool | Six to twelve month retainers | None. Cancel after 90 days, keep your site |
| Replaces your people | No | No | Never. The stack and the vendors, not your crew |
| The monthly damage | $$ $$ $$ lots of small bills |
$$$ retainers that add up |
One bill priced after you've seen it |
Want your own numbers? The stack calculator on the homepage adds up what you're paying right now.
F*IT runs the back office: the phone, the quoting, the website, the chasing, the marketing. It does not replace your next tradie, your apprentice, or anyone you employ. If anything, it's the admin help you could never quite justify hiring, the three vendors you were about to sign, and the part-time office person, rolled into one crew that answers to you.
Your best hire, not your replacement. You stay the boss, you approve the big calls, and a real human checks the AI's work before it matters.
Nobody selling honestly pretends they fit everyone. Here's where we'd tell you to save your money.
F*IT runs the back office, not the physical work. If what you actually need is another set of hands on site, hire the tradie. We handle the admin around them, not the job itself.
We don't do fully hands-off. The AI does the work, but a human checks it and you approve the big stuff. If you want a black box you never look at, we're not it, and honestly, be careful who is.
If you subcontract to one builder, don't take public calls, and have no marketing or invoicing of your own to run, you don't have a back office for us to run. Come back when you go out on your own.
Book a 15-minute look at F*IT running a real business, ours, end to end.